Executive Summary

Mithun Traders, a small-to-medium enterprise (SME) based in Nalitabari, Sherpur, Bangladesh, presents a compelling case study of a local business with a global and digitally-forward strategic vision. Established in 2018, the company has positioned itself as a comprehensive supplier of building materials and related services, targeting both commercial clients and individual homeowners. An examination of its corporate identity reveals a notable divergence between its self-declared status as a sole proprietorship

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